OpenAI’s SearchGPT, which the company said was a temporary prototype when it launched in July, will be integrated into ChatGPT “by the end of the year.” That’s according to Varun Shetty, OpenAI’s head of media partnerships, who shared this while speaking at an event for news publishers on Monday, as reported by PressGazette. No ad revenue sharing. Regarding SearchGPT/ChatGPT, […]
Content creation is a beast and can be a minefield, especially in this AI-driven era, where many seek to “save time” by using AI to partially or fully write content, sometimes with little to no human oversight As guardians of the corpus of the web (it’s scary, but true in many ways), SEO professionals should […]
One of the most frequent challenges faced while implementing effective SEO strategies for clients is managing limited resources, especially in content creation and the technical capabilities needed to execute SEO recommendations. This complexity increases when working with organizations operating across multiple territories and markets. Each region may have its own set of regulations, language requirements, […]
Google removed their documentation for the cache: search operator because it no longer works. The Internet Archive’s Wayback Machine shows the documentation was live as of September 17, 2024. The URL now redirects to a changelog notice announcing its removal. It was announced on March 2024 by Google Search Liaison via X (formerly Twitter) that […]
Google’s John Mueller answered a question on Reddit about image alt text and SEO, offering a comprehensive explanation of why alt text for SEO is important and why the use of AI for creating Alt text is inadequate. Is Alt Text Still Relevant? The person asking the question wanted to know whether alt text was […]
If your business isn’t building quality backlinks, you’re not increasing prominence. If you’re not increasing prominence, you’re missing one of the fundamental criteria to rank higher in the search engine results pages (SERPs). As Google shares, prominence is based on “Information that Google has about a business, from across the web, like links, articles, and […]
Content is SEO. More specifically, it’s one side of the SEO relationship. One core function of search engines is to connect users with the information they’re looking content for SEO. That information might be a product listing, a review, a news story, an image, or a video. The other core function of search engines is […]
Google integrates Internet Archive Wayback Machine into search results, enabling easy access to older versions of webpages. Highlights Google has announced a new feature integrating links to the Internet Archive’s Wayback Machine within its search results. This update, which came out globally today, allows searchers to access archived versions of webpages directly from Google’s search […]
Danny Sullivan from Google wrote an explainer on the Latest SEO updates and what the publishers should expect in the coming updates. His write-up sheds light on the current Google update and addresses site recoveries and cautions against making radical changes to improve rankings. He also advised publishers whose rankings didn’t improve after the last […]
